12 Dec, 2011
Chevy Announces Auction of the Military Tribute Camaro
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DETROIT – At [this past] Saturday’s 112th Army-Navy Game presented by USAA, Chevrolet [announced] that proceeds from next month’s sale of a special Military Tribute Camaro will go to the Achilles Freedom Team of Wounded Veterans.
Chevrolet is the official vehicle of what has been called “America’s Game,” which [began] at 2:30 p.m. EST on CBS and the Armed Forces Network from FedEx Field in Landover, Md.
Chevrolet is hosting several military families and Achilles team members at the game, and is paying tribute to wounded servicemen and women and the team with a 30-second TV spot and a short tribute to members who participated in the recent Detroit Free Press / Talmer Bank Marathon. An accompanying article at chevy.com/military profiles hand cyclist Lance Cpl. Justin Gaertner of Pasco County, Fla., who lost both legs while serving his third tour in Afghanistan.
“We at Chevrolet want to do all we can to show our gratitude to the men and women serving in our armed forces, those who come home with life-changing injuries, like Cpl. Gaertner, and our fallen heroes who have made the ultimate sacrifice for their country,” said Chris Perry, vice president, Chevrolet Global Marketing and Strategy.
CBS Sports will show the car in a segment with GM Chairman and CEO Dan Akerson, a U.S. Naval Academy graduate; Genna Griffith, director of the Achilles Freedom Team, and team members. Last year at the game, Chevrolet donated a Silverado HD pickup to the Achilles team to transport athletes’ hand cycles and other equipment.
The Military Tribute Camaro represents all five branches of the armed forces (Army, Navy, Marine Corps, Air Force and Coast Guard) and some of the military’s highest individual awards and current campaign medals. It will be sold by Barrett-Jackson, an auctioneer of collector vehicles, at its Jan. 17-22 event in Scottsdale, Ariz.
The car was designed by award-winning artist Mickey Harris. Harris, who grew up on military installations, has been airbrushing for 33 years and has an extensive portfolio of military art that has earned him worldwide acclaim.
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