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-   -   Route 66 Super Bowl Ad Contest Winner (http://www.camaro5.com/forums/showthread.php?t=196592)

tribone 01-19-2012 06:19 PM

Route 66 Super Bowl Ad Contest Winner
 
Congratulations Zach! I love the video!

‘Chevy Happy Grad’ Wins Route 66 Super Bowl Ad Contest

· New York independent filmmaker created winning Camaro ad
· Advertisement to air during Super Bowl XLVI
DETROIT – “Chevy Happy Grad,” an ad submitted by 26-year old Long Island resident Zach Borst, will be aired during the telecast of Super Bowl XLVI, beating out submissions by independent filmmakers from around the world as part of Chevrolet’s Route 66 Super Bowl ad contest.
The ads had more than 32 million total online views between December 22 and January 14.
“We asked filmmakers to depict life’s journey and how Chevrolet is there along the way,” said General Motors Global Chief Marketing Officer Joel Ewanick. “When I saw Zach’s spot, I had to laugh, because the situation is something many families can related to – expectation and reality. ‘Happy Grad’ clearly shows the passion that Chevrolet elicits.”
Borst’s audience on Super Bowl Sunday is expected to exceed 110 million television viewers. “Chevy Happy Grad” was filmed on location near his home in New Jersey during a weather window that offered Zach, his cast and crew only four hours to complete the project.
“My Dad was a cop and worked real hard to be able to buy his kids their first cars. They were used, but mine meant the world to me,” Borst said. “Then I wondered what it would look like if I got a brand new Camaro? I mean, after all, who wouldn’t want a Camaro as a graduation gift?”
Borst, an aspiring filmmaker, has been producing films since his childhood and founded his own production company, Goat Farm Films, based in New York.
During Chevrolet’s Route 66 Super Bowl ad contest, filmmakers from 32 countries submitted 400 scripts and 198 films for consideration. “Chevy Happy Grad” and other ads from the contest can be viewed at Chevrolet’s You Tube channel.

caliguy 01-19-2012 06:35 PM

PWND!! :sm0:

Earl 01-19-2012 06:45 PM

:w00t:

meissen 01-19-2012 06:49 PM

I love that ad - it's brilliant!

Mindz 01-19-2012 07:21 PM

Love it! Congrats on winning too.

YO-EL 01-19-2012 07:32 PM

My kids acted the same way when I bought mine home.. They thought it was for one of them!!!! :happyanim:

GREAT COMMERCIAL!!! WIN!!!

CrzyGamr2 01-19-2012 08:28 PM

:sm0: LMFAO!!

Buffnshine 01-19-2012 09:03 PM

Perfect

grocerygetter 01-20-2012 02:59 PM

that's awesome.

BowtieBelle 01-20-2012 03:02 PM

Love that ad. Glad it won. :D

Blade 01-20-2012 03:35 PM

The kid's a little annoying, but I enjoyed the Ad.

My favorite is still the two sons finding the Impala for their father. Makes me want to restore my Dad's 92 626, first car he bought brand new after living in the states for 11 years.

MackMan 01-20-2012 04:31 PM

I feel this way every time I get in my car. :bellyroll:

Caspers2SSRS 01-20-2012 04:37 PM

Love it, too funny.......Congrats Zach

siriusdish 01-20-2012 04:41 PM

Yeah, lol

JCO2185 01-20-2012 04:45 PM

nice, a fellow Long Island native, congrats to him. I read he won $25 grand for being picked

REAPER SS 01-20-2012 05:01 PM

Too funny!!!

jshaf 01-20-2012 05:19 PM

nice and funny, still like the one from last year where the elder folks turn in to young'ns when they get in the camaro

R Kern 01-20-2012 06:00 PM

I love it!

Bobbyosto 01-20-2012 06:05 PM

Quote:

Originally Posted by jshaf (Post 4351761)
nice and funny, still like the one from last year where the elder folks turn in to young'ns when they get in the camaro

That one is the best...

thespymaster 01-20-2012 06:23 PM

Muahaahaaa. Best yet

Atbtech05 01-20-2012 06:33 PM

:laugh:Awesome.

Rick 2000 01-20-2012 07:48 PM

The -65 Impala ad gave me teary eyes , should have won instead .

Phantom.5SS 01-20-2012 08:08 PM

Well deserved win....had to watch twice. :bellyroll:

"OMG this is the best commercial EEEEEVER" Im calling grandma..LOL:sm0:

ddunerider 01-20-2012 08:27 PM

:clap::clap::clap::clap::clap::clap::clap::clap::c lap::clap:

scythezo6 01-20-2012 08:32 PM

lmao!!! "STATUS UPDATE!!!"

That ranks up there with that dorritos commercial with the guys at the gym and the dude that has a dorrito samurai suit!


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