I am failing to see what is so impressive. It is not like it is handling turns, making sudden stops, or pulling out on snow covered climbs. Almost any vehicle can plow through a snow field with momentum and all season tires. Now if they would slap some Blizzaks on it and take it around a snow ring, that would be entertaining. I'd rather have a RWD with winter tires over a FWD with winter tires any day.
Also, as far as being harmful, snow is no different than rain, or humidity in the air....it is the salt that becomes the problem.