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Old 07-17-2007, 03:00 PM   #8
The_Stache
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Drives: 2010 1SS:RS:LS3:SW
Join Date: Mar 2007
Location: Gilbert, AZ
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Not to try and confuse the issue but the other term you may hear thrown around is Invoice Price.

Invoice price is the Actual price the dealer paid to the car manufacturer.

Legally the dealers do not have to tell you the invoice price, but some will give you a FAKE invoice price to try and bully you into a deal saying "hey look at what little profit we are making!"

One good shopping tip is to first find the approximate invoice price(obviously the more accurate services will probably charge a fee usually like $50) or web estimates like Edmunds.com which are usually less accurate (but in the ball park) and then negotiate for a price between Invoice and MSRP.
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