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Originally Posted by chain777
I'd say the money they "blew" by mortgaging the farm is paying off nicely.
And you're right, "most" people aren't going to buy them, only hard-core car enthusiasts. Those types love this car to death. This sub-forum wouldn't even exist if there wasn't interest in this type of car.
A fully loaded GT comes in right around the same price as a Boss. You trade luxury for performance. Makes perfect sense to me, it just depends on what your priorities are; performance or luxury. Ford gives you that choice with the Mustang. Chevy has the Corvette, but it's out of reach to the average joe.
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From a business perspective, Ford's management has been superb---starting with Bill Ford's gutsy and selfless leadership. He was the guy who bet the farm buy borrowing all that cash in 2006-7 that allowed Ford to survive the 2008 collapse while---at the same time--investing in future product. He was also the guy who recruited Mullally and voluntarily stepped aside to give him full reign.
Think about this: If there was no GT500 would there still be a ZL1? If there was no Boss would there even be a prayer for a Z28?
Regarding the Corvette, money is not the only issue. The Vette and Camaro appeal to different audiences. For example, I am blessed enough to be able to afford a ZR1 for cash without breaking a sweat. While I marvel at its capabilities, it just doesn't do much for me emotionally. But a ZL1 convertible is the car I will buy without hesitation---and keep it forever.
I just have never really believed that the Corvette competes in the marketplace with either the Camaro or Mustang.
Bruce