Route 66 Super Bowl Ad Contest Winner - Camaro5 Chevy Camaro Forum / Camaro ZL1, SS and V6 Forums

*tribone* · 01-19-2012, 06:19 PM

Congratulations Zach! I love the video!

‘Chevy Happy Grad’ Wins Route 66 Super Bowl Ad Contest

· New York independent filmmaker created winning Camaro ad
· Advertisement to air during Super Bowl XLVI
DETROIT – “Chevy Happy Grad,” an ad submitted by 26-year old Long Island resident Zach Borst, will be aired during the telecast of Super Bowl XLVI, beating out submissions by independent filmmakers from around the world as part of Chevrolet’s Route 66 Super Bowl ad contest.
The ads had more than 32 million total online views between December 22 and January 14.
“We asked filmmakers to depict life’s journey and how Chevrolet is there along the way,” said General Motors Global Chief Marketing Officer Joel Ewanick. “When I saw Zach’s spot, I had to laugh, because the situation is something many families can related to – expectation and reality. ‘Happy Grad’ clearly shows the passion that Chevrolet elicits.”
Borst’s audience on Super Bowl Sunday is expected to exceed 110 million television viewers. “Chevy Happy Grad” was filmed on location near his home in New Jersey during a weather window that offered Zach, his cast and crew only four hours to complete the project.
“My Dad was a cop and worked real hard to be able to buy his kids their first cars. They were used, but mine meant the world to me,” Borst said. “Then I wondered what it would look like if I got a brand new Camaro? I mean, after all, who wouldn’t want a Camaro as a graduation gift?”
Borst, an aspiring filmmaker, has been producing films since his childhood and founded his own production company, Goat Farm Films, based in New York.
During Chevrolet’s Route 66 Super Bowl ad contest, filmmakers from 32 countries submitted 400 scripts and 198 films for consideration. “Chevy Happy Grad” and other ads from the contest can be viewed at Chevrolet’s You Tube channel.

caliguy · 01-19-2012, 06:35 PM

PWND!!

Earl · 01-19-2012, 06:45 PM

meissen · 01-19-2012, 06:49 PM

I love that ad - it's brilliant!

*Mindz* · 01-19-2012, 07:21 PM

Love it! Congrats on winning too.

YO-EL · 01-19-2012, 07:32 PM

My kids acted the same way when I bought mine home.. They thought it was for one of them!!!!

GREAT COMMERCIAL!!! WIN!!!

CrzyGamr2 · 01-19-2012, 08:28 PM

LMFAO!!

Buffnshine · 01-19-2012, 09:03 PM

Perfect

grocerygetter · 01-20-2012, 02:59 PM

that's awesome.

BowtieBelle · 01-20-2012, 03:02 PM

Love that ad. Glad it won.

Blade · 01-20-2012, 03:35 PM

The kid's a little annoying, but I enjoyed the Ad.

My favorite is still the two sons finding the Impala for their father. Makes me want to restore my Dad's 92 626, first car he bought brand new after living in the states for 11 years.

MackMan · 01-20-2012, 04:31 PM

I feel this way every time I get in my car.

Caspers2SSRS · 01-20-2012, 04:37 PM

Love it, too funny.......Congrats Zach

siriusdish · 01-20-2012, 04:41 PM

Yeah, lol

JCO2185 · 01-20-2012, 04:45 PM

nice, a fellow Long Island native, congrats to him. I read he won $25 grand for being picked

REAPER SS · 01-20-2012, 05:01 PM

Too funny!!!

jshaf · 01-20-2012, 05:19 PM

nice and funny, still like the one from last year where the elder folks turn in to young'ns when they get in the camaro

R Kern · 01-20-2012, 06:00 PM

I love it!

Bobbyosto · 01-20-2012, 06:05 PM

Quote:

Originally Posted by jshaf

nice and funny, still like the one from last year where the elder folks turn in to young'ns when they get in the camaro

That one is the best...

thespymaster · 01-20-2012, 06:23 PM

Muahaahaaa. Best yet

Atbtech05 · 01-20-2012, 06:33 PM

Awesome.

Rick 2000 · 01-20-2012, 07:48 PM

The -65 Impala ad gave me teary eyes , should have won instead .

Phantom.5SS · 01-20-2012, 08:08 PM

Well deserved win....had to watch twice.

"OMG this is the best commercial EEEEEVER" Im calling grandma..LOL

ddunerider · 01-20-2012, 08:27 PM

:c lap:

scythezo6 · 01-20-2012, 08:32 PM

lmao!!! "STATUS UPDATE!!!"

That ranks up there with that dorritos commercial with the guys at the gym and the dude that has a dorrito samurai suit!

01-19-2012, 06:19 PM	#1
tribone Talking to Davey Jones .. Drives: Sunken Ship ..... Join Date: Jun 2008 Location: Camaroland Posts: 6,045 View My Garage	Route 66 Super Bowl Ad Contest Winner Congratulations Zach! I love the video! *‘Chevy Happy Grad’ Wins Route 66 Super Bowl Ad Contest* · New York independent filmmaker created winning Camaro ad · Advertisement to air during Super Bowl XLVI DETROIT – “Chevy Happy Grad,” an ad submitted by 26-year old Long Island resident Zach Borst, will be aired during the telecast of Super Bowl XLVI, beating out submissions by independent filmmakers from around the world as part of Chevrolet’s Route 66 Super Bowl ad contest. *The ads had more than 32 million total online views between December 22 and January 14.* *“We asked filmmakers to depict life’s journey and how* *Chevrolet* is there along the way,” said General Motors Global Chief Marketing Officer Joel Ewanick. “When I saw Zach’s spot, I had to laugh, because the situation is something many families can related to – expectation and reality. ‘Happy Grad’ clearly shows the passion that Chevrolet elicits.” Borst’s audience on Super Bowl Sunday is expected to exceed 110 million television viewers. “Chevy Happy Grad” was filmed on location near his home in New Jersey during a weather window that offered Zach, his cast and crew only four hours to complete the project. “My Dad was a cop and worked real hard to be able to buy his kids their first cars. They were used, but mine meant the world to me,” Borst said. “Then I wondered what it would look like if I got a brand new Camaro? I mean, after all, who wouldn’t want a *Camaro* *as a graduation gift?”* *Borst, an aspiring filmmaker, has been producing films since his childhood and founded his own production company, Goat Farm Films, based in New York.* During Chevrolet’s Route 66 Super Bowl ad contest, filmmakers from 32 countries submitted 400 scripts and 198 films for consideration. “Chevy Happy Grad” and other ads from the contest can be viewed at *Chevrolet’s You Tube channel*. __________________ -Guillermo Camaro5 Fest 3 Pictures

01-19-2012, 06:35 PM	#2
caliguy Don't ask to pop my hood! Drives: it's loud....... Join Date: Jun 2011 Location: southern cali, Posts: 856	PWND!! __________________ *Limo tint rears, 35% sides \| B&G lowering springs \| BowTies Blacked out \| Red Footwells\|Dome Light\|Kicker 500Watts-Amp-Kicker 12" Ported Sub=BOOM\| Stillin Splitter \|Pssst 100 shot\|* *13.36 @102.7 @LVMS \|* *2010*.

01-19-2012, 06:49 PM	#4
meissen Founder - Michigan FBody Drives: 1994 Camaro LT1, 2012 Camaro LFX Join Date: Jun 2008 Location: Chesterfield Twp, MI Posts: 2,013	I love that ad - it's brilliant! __________________ 2012 Camaro LFX M6 - "Clifford" - 270hp/232tq on Dynojet (before TB was installed) - Cold Air Inductions CAI, VMAX Ported Throttle Body, MGW Short Throw Shifter 1994 Camaro LT1 A4 - "Red Alert" - v6-to-LT1 Swapped Cruiser; Cammed, Stalled, Enjoyed Michigan FBody Association http://www.mifbody.com/ Proud member of the unofficial Camaro5 "Rodgers Chevrolet Fan Club"

01-19-2012, 07:21 PM	#5
Mindz E.B.A.H. Drives: you wild... Join Date: Mar 2007 Location: In the happy padded room wearing a jacket that makes me hug myself... Posts: 16,512	Love it! Congrats on winning too. __________________ "J, you're my favorite Pokemod" ~Revo1

01-19-2012, 08:28 PM	#7
CrzyGamr2 Mid-Florida Camaro Club Drives: 2011 2LT/RS Join Date: Jan 2011 Location: Kissimmee/Ft. Myers, FL Posts: 2,048 View My Garage	LMFAO!! __________________ www.MidFloridaCamaroClub.com Current Mods: MRT V1 Axle back, K&N CAI, Ported Throttle Body, Ice-olator, RX Catch Can, PFADT 1.25" Drop Springs, Heritage Grill, Street Scene Lower Grill, Sequential Tail Lights, Lighted Rear Bowtie, Grill Lighting, Hood Spears, Rear Fasica/Light Blackout, Halo Fog Lights, GOBO Bumper Light, Onyx Camaro Emblems, Custom RS Emblem, & Painted Engine Cover & Fuse Box. Just Installed: Underhood Bowtie, Anvil Spoiler, & LED Halo Headlights.

01-19-2012, 06:45 PM	#3
Earl Account Suspended Drives: Camaro Join Date: Dec 2011 Location: USA Posts: 278

01-19-2012, 07:32 PM	#6
YO-EL Drives: none Join Date: Oct 2011 Location: sofa Posts: 107	My kids acted the same way when I bought mine home.. They thought it was for one of them!!!! GREAT COMMERCIAL!!! WIN!!!

01-19-2012, 09:03 PM	#8
Buffnshine So Cal Camaro5 Race Team Drives: '10 SS/RS, '06 HHR, '70 El Camino Join Date: Sep 2009 Location: Huntington Beach, CA Posts: 2,657 View My Garage	Perfect __________________ TEAM L99 - So Cal Camaro5 Race Team #27 9/5/09 Purchased #36962 Black 1SS/RS L99 "E-TCKT" Base Dyno 328hp/341tq @BBK meet Mods to Date: Window Tint 5% & 15%, ACC P13W Lighting, Adaptive DRL Harness, Ghost Armor, Lloyds "SS" Mats, Dash Plaque, Flowmaster Outlaw Exhaust, Drake Front Bowtie Delete, Stealth 3457 Chrome/Mirror Signal Bulbs, Grant Revolutions Steering Wheel, PFADT Sport Springs, Sway Bars, End Links, Trailing Arms, 4 Wheel Alignment, Hurst Auto Shifter and Paddle Shifter, Satin Black Rear Tail Light Bezels

01-20-2012, 02:59 PM	#9
grocerygetter Drives: 2010 SS (2ss/rs, auto, SW/IOstripe) Join Date: Jan 2010 Location: 72034 Posts: 2,080 View My Garage	that's awesome. __________________ -John S. 2010 Camaro 2ss/rs-a few cosmetic things, Pfadt stage 2 plus rear arm package, LG chassis brace, Vortech, ADM fpcm/ZL1 pump, Lingenfelter 3.70 gears, JBA catless, ProTorque 3200, 18" TSW N'rings for drag duty, 20" Forgestar F14s for street. Thanks to: Jannetty Racing, dv8motoring, Gwatney Chevrolet/GPI Jacksonville AR, TCAudio in Benton AR 2012 4Runner -daily driver

01-20-2012, 03:02 PM	#10
BowtieBelle They see me trollin'... Drives: 217 ci of fury; Chauffeured by SS Join Date: Jul 2011 Location: Oklahoma Posts: 13,641 View My Garage	Love that ad. Glad it won. __________________ "Never race anything you can't afford to light on fire and push off a cliff." -CamaroSpike 2011 Custom LT/RS: Bella's Build Thread

01-20-2012, 03:35 PM	#11
Blade Drives: 2010 Camaro 1LT CGM RS Join Date: Dec 2009 Location: Charlotte Posts: 4,500 View My Garage	The kid's a little annoying, but I enjoyed the Ad. My favorite is still the two sons finding the Impala for their father. Makes me want to restore my Dad's 92 626, first car he bought brand new after living in the states for 11 years. __________________ Signature by Bmorecam Follow me on Twitter Build Thread

01-20-2012, 04:31 PM	#12
MackMan Camaro CRAZY Drives: 2011 1LT/RS Camaro - Black Join Date: Apr 2011 Location: Winchester, KY Posts: 2,530 View My Garage	I feel this way every time I get in my car. __________________

01-20-2012, 04:37 PM	#13
Caspers2SSRS Caspers2SSRS Drives: Summit White 2010 2SS/RS Camaro Join Date: Jul 2010 Location: Somewhere north of a midlife crisis. Posts: 2,812	Love it, too funny.......Congrats Zach __________________ I'm not paranoid, they're following me !

01-20-2012, 04:41 PM	#14
siriusdish Drives: Nothing "On the site for my Dad" Join Date: Oct 2009 Location: Erie PA Posts: 1,119	Yeah, lol __________________ 2010 L99 vararam intake, Vmax TB,Vmax Intake,TSP VVT 3 Cam,TSP underdrive pulley,Yank 3600,TM Cooler, Thundervolt 10.4 mm wires,ARH 2", High Flow cats, X-pipe, GM Pro mufflers, RX Catch Can,160 stat, BMR Trailing,toe,Cradle insert, Diff. Bushings, End links, Spohn-LCA's (Touring)18" TSW Nitto Nt05r's (spacer's). 422 rwhp Mustang Dyno http://www.youtube.com/watch?v=AaFNAhCL7Os Escort 9500ix Disclaimer:This is my Dad's Car, I help him out from the site.

01-20-2012, 04:45 PM	#15
JCO2185 John Drives: 2010 2LT/RS Summit White Join Date: Dec 2009 Location: Long Island, NY Posts: 638	nice, a fellow Long Island native, congrats to him. I read he won $25 grand for being picked __________________

01-20-2012, 05:01 PM	#16
REAPER SS Drives: 2010 CAMARO BLK 2SS/L99 Join Date: May 2009 Location: Birmingham,Al Posts: 453	Too funny!!!

01-20-2012, 05:19 PM	#17
jshaf Drives: 2010 Silver Ice Metallic LT Join Date: Feb 2010 Location: Masontown, WV Posts: 2,425	nice and funny, still like the one from last year where the elder folks turn in to young'ns when they get in the camaro __________________ Vararam Intake, MRT V1, Helmholtz Chambers,35% tint, 20" Polished OEM Rims, 6.5 Polk Components(Doors), Alpine 710W amp, 10" Alpine Sub, Custom Leather Seats, Etc. Build #14619(06-03-2009)

01-20-2012, 06:00 PM	#18
R Kern NFRNO SS Drives: 2010 IOM SS/RS M6 Join Date: Mar 2010 Location: New Holland, Pa. Posts: 597 View My Garage	I love it! __________________

01-20-2012, 06:23 PM	#20
thespymaster Drives: Rev-It-Up for Wounded Warriors Join Date: Nov 2009 Location: G4 CLASSIFIED Posts: 4,471 View My Garage	Muahaahaaa. Best yet __________________

01-20-2012, 06:33 PM	#21
Atbtech05 Drives: 2012 IBM Camaro LFX Join Date: Dec 2011 Location: Stevenson Ranch, CA Posts: 61	Awesome.

01-20-2012, 07:48 PM	#22
Rick 2000 Drives: 2011 LS Join Date: Nov 2010 Location: California Posts: 89	The -65 Impala ad gave me teary eyes , should have won instead .

01-20-2012, 08:08 PM	#23
Phantom.5SS Hell yeah I'm Guilty..... Drives: 2010 2-SS ABM NON-RS Join Date: Nov 2009 Location: Colonie, NY Posts: 1,189 View My Garage	Well deserved win....had to watch twice. "OMG this is the best commercial EEEEEVER" Im calling grandma..LOL __________________

01-20-2012, 08:27 PM	#24
ddunerider So-Cal Race team!! Drives: Tahoe LTZ,2010 2SS/M6 Camaro Join Date: Apr 2009 Location: Phillips Ranch ca. So-Cal Posts: 4,643 View My Garage	:c lap: __________________ WE RACE DEEP!! BBK Intake, Flowmaster AT cat back Barton shifter,Painted stripes,,Heritage grill,LED DRLs, Smokin Tires!!

01-20-2012, 08:32 PM	#25
scythezo6 Virologist in the making Drives: 2010 VR SS/RS LS3 Join Date: Aug 2009 Location: El Paso TX Posts: 2,866	lmao!!! "STATUS UPDATE!!!" That ranks up there with that dorritos commercial with the guys at the gym and the dude that has a dorrito samurai suit! __________________ Victory Red 1SS/RS Ordered - 8/4/09 & Joined Camaro5.com family 6000, Delivered to the customer - 12/21/09

Similar Threads
Thread	Thread Starter	Forum	Replies	Last Post
4th Annual GM Performance Parts LSX Shootout!!	nmcajeff	Dragstrip, Tracking, Autocrossing, Driving Techniques Discussions	3	07-30-2010 12:05 PM
4th Annual GM Performance Parts LSX Shootout!!	nmcajeff	Off-topic Discussions	0	07-28-2010 08:28 AM
super bowl picks	Iroczlover	The Sports Lounge	163	05-26-2009 10:43 AM
GM's Super Bowl ad will highlight 100,000-mile warranty	KILLER74Z28	General Automotive + Other Cars Discussion	8	05-01-2009 12:14 AM
Maxim Super Bowl Party	UCF w00t	Off-topic Discussions	12	01-30-2009 07:49 PM