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Camaro Z/28 Forum - Z/28 Specific Topics Discussions related to the 5th gen Camaro Z/28 model

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Old 03-30-2013, 10:54 AM   #1
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Talking How the 2014 Camaro Z28 was named "Steve" earlier in its life :)

Via Motortrend:

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According to Chevrolet PR spokesman Monte Doran, key members of the Camaro development team were so concerned that news of the Z/28 would leak out prior to the New York International Auto Show that they gave the vehicle a special name. Camaro engineers initially used “Camaro HP” (High Perfomance), but even that was deemed too revealing — enough to arouse suspicion inside GM and around car-crazy Detroit. So what was the more obfuscatory name Chevy came up with for the Z28?

Steve.

Really. Doran says “Steve” was selected for ease of discussion at planning and development meetings.

Even with that level of subterfuge, the arrival of an LS7-powered Camaro wasn’t entirely a surprise thanks to a document that leaked out a few days before Christmas. The document listed GM VIN codes and included an entry for the LS7 under the Camaro’s engine list, giving rise to speculation as to when and what, but the timing of the leak caused it to be largely overlooked — and it certainly gave no indication that said possible LS7-powered Camaro, which we now know to pack 500 hp and 470 lb-ft of torque, would be a lean track-focused machine weighing some 300 lbs less than the 580-hp Camaro ZL1 and bearing the famous Z/28 badge…and the codename Steve.
Via Freep:

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n dreaming up the Z28, the engineering staff made an early decision.

"Only a car true to the Z28 name" would get the designation, says Al Oppenheiser, the chief engineer for Camaro. The development the car was such a closely held secret that internally the project was known as "Steve."
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Old 03-30-2013, 10:57 AM   #2
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Here's to Steve!!
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Old 03-30-2013, 11:07 AM   #3
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Here's to Steve!!
I'd like to see future Z28 owners put "Drives: a 2014 Steve" in their future profile.
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Old 03-30-2013, 01:41 PM   #4
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thank you chevy for naming the z28 after me
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Old 04-01-2013, 03:11 PM   #5
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thank you chevy for naming the z28 after me
Me too. (less the 'n', but that's okay!)
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Old 04-01-2013, 03:23 PM   #6
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haha funny, thanks for sharing!
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Old 04-01-2013, 03:29 PM   #7
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This could take a freaky turn for the worse...already been warned once, I can't even joke about it
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Old 04-01-2013, 03:33 PM   #8
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Reminds me of "Over The Hedge"

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Old 04-01-2013, 03:37 PM   #9
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Reminds me of "Over The Hedge"

Fits pretty good!

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Old 04-01-2013, 03:47 PM   #10
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Not to be a smart azz but i would have used the nickname Jennifer. Sexy as hell but most of us have 0 chance of ever getting her.

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Old 04-01-2013, 03:55 PM   #11
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Not to be a smart azz but i would have used the nickname operation overpriced
Kind of like anything with the SRT8 moniker thrown on it
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