[IOMike]

Originally Posted by Bongos2U

Has anybody seen these yet?...





Reminds me of that great Chevy commercial touting the Camaro's active exhaust. Oops, then I woke up !!

Ford copy's GM and then does a better job marketing it. This is typical GM short coming.

Ford is not afraid to copy the competition in features or especially styling (Explorer, Fusion, new Expedition, most Lincolns). They just have a better marketing.

Now let's see Fords commercials showcasing GMs MRC technology.

[Marty McFlew]

You would swear that GM is now run by a bunch of women, not true car guys.
They can't even do a simple effective ad like this on TV.

[68fbjjz109]

Originally Posted by Marty McFlew

You would swear that GM is now run by a bunch of women, not true car guys.
They can't even do a simple effective ad like this on TV.

They do have cool commercials.

[Zodiac]

The predators commercial is the best automotive commercial ever made. I love the Dodge marketing team. GM's "real people" commercials are the worst commercials on tv.

[MalibuLX3]

Does anyone know the current number of days supply for the Camaro? I've seen some old numbers, but nothing recent.

[Michigan1LTRS]

Originally Posted by Number 3

You sound like a GM press release.

It only matters that I sell more retail, not total.

That's fine if you don't need to keep a plant running and your piece cost.

I never said it only matters they sell more retail. I fully understand Mustangs in total outsell and those sales are important. Everyone was saying why Mustang outsells Camaro and reasons for it. Everyone is talking about the consumer, you and me. Well, it turns out the public consumer is buying more Camaro's.

[Bongos2U]

Originally Posted by IOMike

Ford copy's GM and then does a better job marketing it. This is typical GM short coming.

Ford is not afraid to copy the competition in features or especially styling (Explorer, Fusion, new Expedition, most Lincolns). They just have a better marketing.

Now let's see Fords commercials showcasing GMs MRC technology.

Exactly what I thought when I saw these.

[CaliMBF]

Chevy does ZERO to broadly market the Camaro to expand its customer base. Sure, they sponsor lots of local events for current owners, but nothing like they do for their bread and butter lineup of crossovers and suvs. Besides that commercial where it among various other models "pop up" out of the floor, there's nothing.

[camaro5]

Originally Posted by Number 3

You sound like a GM press release.

It only matters that I sell more retail, not total.

That's fine if you don't need to keep a plant running and your piece cost down.

Going to have to find new ways to keep assembly lines going other than pumping out cars that are not selling enough to warrant excessive production.

Flex lines are one way. More SUV's. 4-door sedan is dying fast and ugly. Don't mind excessive roll-over crashes...

Maybe make the ats cts replacements look like SUV's?

Also, the auto industry is going to get rough now.

Incredible levels of pent-up demand from the 2008 recession-from-hell, are now mostly fulfilled.

GM sales down 15.4%, FCA drops 10%, Ford down 7.5% for July

http://www.freep.com/story/money/car...uly/527521001/

Challenger? Cheaper, usable back seat, marketing.

Mustang? IDK j/k n/r Lots of rental car sales.

Camaro is consistently beating Mustang and Challenger in retail sales.

[hotlap]

Originally Posted by CaliMBF

Chevy does ZERO to broadly market the Camaro to expand its customer base. Sure, they sponsor lots of local events for current owners, but nothing like they do for their bread and butter lineup of crossovers and suvs. Besides that commercial where it among various other models "pop up" out of the floor, there's nothing.

Taking into consideration that Camaro leads in retail sales, Chevy needs to market better to National, Hertz, Enterprise... if they want to be volume leader.

Better would be getting overall Alpha volume up. Hopefully the coming product realignment and CT5, CT3 accomplishes that...with a fresh gen7 Camaro for 2021.

[chain777]

Mustang can afford to do more domestic fleet sales. Those sales and the over-seas retail sales keep the factories busy and the profit margins up.

Unfortunately with Camaro, and with Alpha in general, the numbers just never materialized. I think a combination of the high prices, packaging compromises and love it or hate it styling did it in. It's obvious from inventory levels that sales fell well short of expectations. I can't imagine profits are doing much better either. I just hope they find a way to make it to the next generation.

These cars all need each other to be their best.

[Marty McFlew]

Originally Posted by Number 3

you shouldn't have to get used to a $35,000 to $65,000 product. You have limited your market potential if you expect that to happen.

It depends...remember many potential buyers today are millenials who need to be spoon fed and are coming out of baby seats in the back of there mothers Toyotas and Hondas....so yeh the OP is right. For some its a matter of getting used to.

[Marty McFlew]

Originally Posted by 68fbjjz109

They do have cool commercials.

This is one of my favorites...

[MackSteelPrivateEye]

Originally Posted by Marty McFlew

You would swear that GM is now run by a bunch of women, not true car guys.
They can't even do a simple effective ad like this on TV.

LOL...GM is run by a woman now. I think GM has now become to Politically Correct. They are probably of the culture that they might offend someone with a bold in your face performance commercial. Sad...seems like the forgot that it performance that sells cars and drives people into showrooms. Yeh...a real car guy should be running GM. Not a PC figure head who just speaks to stockholders.