This is what I do at my shop (and all I do is tires... all i do.. yes it gets repetitive). I take brake clean and spray it on a rag or microfiber cloth and use that to saturate the glue (don't spray it directly to the wheel because it could damage paint). And then I use a Plastic Adhesive Wheel Weight Removal tool which can be had for like 6- bucks and use that to carefully push the glue off the wheel to not scratch it.
I am sure Goo Gone would work just as well, I would go with the same practice of applying it to a rag first before applying to the part where the goo was left on. But a good plastic wheel weight removal tool will help with scratching. Just be gentle.
This is for a 3m One From Amazon:
3M Wheel Weight Removal Tool
And this is a Mohawk one from Grainger which is the one we usually have at my shop
MOHAWK Plastic Adhesive Wheel Weight Removal Tool
Any more questions feel free to ask