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Get used to this folks. Right now, the internet is highly competitive in terms of pricing. It's no different than the old Saturday newspaper ads. Cars are priced below invoice or market (in the case of used cars) for one reason, to get you in the door.
In reality, if you're asking for drive out pricing online, which dealers hate to do, go with the one that gives you the purchase order with all the crap on it, at least they're not hiding it. That stuff is negotiable, but you typically need to be present and ready to buy the car. This is the only way to get sales managers excited enough to knock this crap off.
I've put in inquiries and then asked what the dealer adds were and how much...each time, no response back...crickets.
Looking online is great way to find who has the car you want, but it's a terrible way to get the best deal. You still have to put on your pants and show up.
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