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Folks balking at the price act like this is the first time they've seen performance pieces from a dealer. Toyota offered the Supercharger for my 4Runner at a premium price of about $4000. I got mine off Ebay new in the box for $1975 and installed it myself (saved another $700 in labor). All warranties on said parts remained in tact as well as the stock power train warranty. MSRP is NOT what anyone with sense will pay.
I'm not surprised at all by the MSRP prices. Firstly, they are backed by warranty (costs money) secondly they can price them higher because a lot of people will roll them into the loan amortizing the cost over time, and paying interest on them I may add.
I've modified just about every vehicle I've ever owned all the way down to my riding lawnmower. Bolting on parts is a cinch so do yourselves a favor and learn to turn wrenches. Use the money you save on more tools to do bigger jobs. It works out really well, and you'll know more about how the car works.
Edited to add:
Also don't be guinea pigs. Wait to see some dyno runs with these parts. $1000 is a lot to spend to find out you only gain 5HP, or worse, loose 5.
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