01-08-2011, 08:31 AM
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#42
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Drives: 2011 SHELBY GT500 & Volvo S80
Join Date: Feb 2009
Location: Sweden
Posts: 395
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Quote:
Originally Posted by thePill
That is one way of looking at it, here is another...
2009 total Camaro sales over an 8 month period: 61,618
2010 total Camaro sales over a 12 month period: 81,299
Thats a 24.2% increase in sales.... but....
the average monthly sales of the Camaro in 2009 were around 7500 per month (quick math). May was a bad month due to shortages and shipping so close to 8000 per month would have been possible.
If GM offered the Camaro for a full 12 months in 2009 at the higher demand, that would have been an estimated extra 30,000 Camaros (@7500) or 91,000 sold for 2009... that means sales have dropped this year over a full 12 months around 11%. That means GM only had to sell 5000 units (which would be the worst sales month 4 times over) a month, the first 4 months in '09 to have a 0% increase in sales.
On the other hand, the Mustang sales last year were 66,623 vs this years 73,716 which is over 10% increase in sales.
But none of that really matters, only 70.5% of the MY10 Camaros produced were actually sold over a 14 month MY. A very large majority of the 76k est* MY10 Mustangs were sold and only an estimated 3-5% remained on the lots as MY11 opened, and most likely were sold throughout the cash back season.
Units sold, yeah, Camaro won by 8000.. Profit, Profit volume, Production vs Sales and Sales Trend.. No.... Its a classic "look at my shiny watch" while misdirecting you away from the fact... Ford didn't seem upset, after 24 years... I wouldn't be either...
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And here it comes
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