Quote:
Originally Posted by B1G-AL
As a marketing major it amazes me that someone representing a product/major purchase is not educated on what they are selling. Hell, I bought my Hummer used from a Nissan dealership and I knew more about the Nissans than my salesman did and I don't even like them!
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Do you know 100% everything about being a marketing major? Do you think the person teaching you knows everything about marketing? Not trying to push the issue, but everything needs to be put into perspective.
Unfortunately 95% of sales people in the auto industry are in and out within a few months. Every dealership has a very small core of sales people that are good at what they do. Most dealerships (not all) hire four a five people at a time and leave them to the wolves hoping one survives. They tend to repeat this process every 6 months or so. Most sales people simply arent given the chance to learn all the product because they are simply trying to learn to survive in a very competitive field. It takes a lot more than product knowledge to be a sales person. I'm defending all of them. I am again just trying to put everything into perspective. We've all had to stumble along and make our mistakes within our careers. I'm not saying the auto industry is the only super competitive field with bosses that dont always care, but these sales people are a product of these dealerships. We are a small dealership and give proper training and only hire as needed (rarely) and the sales people actually support each other. We have one sales person here who does know more than most likely anyone here on these forums, but I can say with 100% honesty that he doesnt know how to sell a car. This debate certainly has merits on both sides, but the generalizations I am seeing are sad. It's easy to pile on.