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I spoke to a sales manager who explained that they wouldn't dare go above MSRP.
He said when the Challenger SRT8 came out, Dodge dealers were tacking on ridiculous amounts of money and pissed off a bunch of loyal customers. It can cripple a business.
And the guys that bought the SRT8's.. are really stuck cause they want to trade them for Camaros and can't suffer the loss.. the financial loss that is!!
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Keeping The Spirit Alive! |