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Internet age boys and girls. General car buying tips:
Go to Edmunds or KBB and get your invoice price and any incentives. Contact 3-5 dealers in your area with the specific options you want and ask them how much below invoice can they give you (minus any incentives). One or more will usually give you the price you want. By the time you walk into the dealer you already have the price in email of your car and your financing already in hand. Then its just sign and drive. Unless you have a trade-in and then get ready to haggle (check it’s value at KBB or Edmunds or a Carmax if you have one near you).
I’ve purchased my last 3 cars via the internet and always gotten below invoice and had the price in hand before entering the dealer.
If you come into a dealer not knowing/having all of these things you are looking to get robbed:
1. Invoice including destination of the car
2. Current incentives including marketing support, cash to customer or finance rates
3. Your own approved financing (local bank or online bank check like capitalone.com)
4. Trade-in value of your car on KBB, Edmunds, Carmax, NADA, price your vehicle is selling locally at dealers (bargaining point).
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