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I really think Clarkson actually does have some deep down affection (if only a little) for American stuff, but of course like many Brits and Euros it would just kill him to admit it. I picked up one of his books while in Oxford and all the American car reviews go basically the same: An intro explaining why everything in America sucks, a review of the car that starts out hyper-critical but eventually admits there is just something about it that's pretty awesome, then a face saving conclusion stating that while its good, it really isn't because everything American is rubbish, ahem.
Its like the British/Euro version of the macho culture. No matter how you really feel, you just can't show affection towards anything American.
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