What Does GM Make on each Camaro sold??

[formare]

The math is pretty straight forward no? Seems $578 is a solid number per unit sold.

In 2010 8.3million automobiles were sold by GM
In 2010 gm made 4.8B in profit.

My fancy math says... $578 per vehicle sold.

[THarmon]

Originally Posted by 67 Convertible

I know if the dealer sells for msrp they make $2k or less. I think on my car it was about $1,700.

But how much does GM corporate make per car?? The sticker on my car was $31.800. Does anyone know what it cost GM to actually make this car? I mean the actual profit after overhead, labor and parts. Do you think they bottom line $10k per car? More? Less?
Just curious....

Its November 2011 now and the dealer I bought mine from is selling the 2011 that listed for 43,000 for 37,000 now.

[oldschool56]

I believe the holdback for GM vehicles is 3% of MSRP, excluding the delivery charge (approx $900.00).

[Scrappy Doo]

Somebody has been grave digging threads again..... LOL

[oldschool56]

Originally Posted by oldschool56

I believe the holdback for GM vehicles is 3% of MSRP, excluding the delivery charge (approx $900.00).

That's $900.00 delivery charge, not 900.00 holdback.

[coolman]

So, what's with all the necro threads lately?

[The_Blur]

This is a great question, and exactly the reason every Camaro buyer should ask to see an invoice. I have broken down how invoices work here.

[2010SS2SS]

Average mark up on a SS Camaro is around 1700-1800, not counting hold back. That kicks in another 1100-1200 but most dealers don't pay commission on that. As to what the cars truely cost GM to make ?? Your guess is as good as mine. Invoices unually contain mandantory break outs on advertising, fuel, and delivery fees also. So GM makes some $$ back on their natioonal advertising programs. THe thing that most people don't realize is that the mark up on GM vehicles was GREATLY reduced be them in 2009 when they reorganized. The Dealers took the beating not GM, their prices didn't go down but the suggested MSRP did

[The_Blur]

Originally Posted by 2010SS2SS

Average mark up on a SS Camaro is around 1700-1800, not counting hold back. That kicks in another 1100-1200 but most dealers don't pay commission on that. As to what the cars truely cost GM to make ?? Your guess is as good as mine. Invoices unually contain mandantory break outs on advertising, fuel, and delivery fees also. So GM makes some $$ back on their natioonal advertising programs. THe thing that most people don't realize is that the mark up on GM vehicles was GREATLY reduced be them in 2009 when they reorganized. The Dealers took the beating not GM, their prices didn't go down but the suggested MSRP did

Your estimate is accurate for the higher trim models. LS models can make as little as $250 over invoice.

[1camaro70]

$8000 per car was GM profit, here is reference from two years ago......


Camaro races ahead of GM's profit expectations

Retro muscle car far more lucrative than automaker had originally forecast


Jan 13, 2010

Tony Van Alphen
Business reporter


DETROIT–The Chevrolet Camaro muscle car, which General Motors builds in Oshawa, has become far more profitable to the automaker than original forecasts, says company vice-chairman Bob Lutz.

Lutz, GM's product guru, said the iconic car is beating internal sales projections, easily surpassing estimates for average transaction prices and the combination is leading to big profits.

He said GM is making an average of $8,000 to $9,000 (U.S.) more per sale than it anticipated on models with transaction prices in the $35,000 to $40,000 range.

"What is especially remarkable is the average transaction price," Lutz told reporters at the North American International Auto Show.

"It's way, way higher than we expected it to be and the profitability of the vehicle has turned out to be far better than our expectations."

Lutz said one of the reasons for the strong profitability is, ironically, fuel economy. GM promoted the V-6, 300-horsepower, more fuel-efficient model with lower pricing and less profit to encourage sales.
The company then overpriced the V-8, more powerful, less fuel-efficient model to keep its sales down.
In Canada, the manufacturer's suggested price is almost $27,000 (Canadian) for the V-6 model and $37,000 for the V-8 version. But V-8 sales still outpaced the V-6s by a wide margin in both countries.

"End result: 80 per cent of sales, V-8s," Lutz said.

The Camaro ceased production at GM's plant in Ste. Thérèse, Que., in 2002 after 35 years, but was revived in March last year in Oshawa after a concept at the show generated a huge positive response. Production on one shift with some overtime totalled more than 83,000 in less than 10 months last year.

Waiting times for delivery for the Camaro in Canada vary, but could be up to 90 days.

The Canadian Auto Workers pressed GM to add another shift to meet demand but the company has rejected that idea.

Muscle cars normally have a strong sales start for 18 months to two years before gradually losing their momentum.

Automakers add special edition models to boost interest after the initial surge. GM is adding a Camaro convertible model in the first quarter of next year.

The Camaro, which uses ads with such tag lines as "lust conquers all," is up against Ford's Mustang and the Dodge Challenger and Charger, which have posted some good sales numbers in recent years.

Lutz attributed the success of the Camaro to designing more than just a retro car, but one with modern styling cues.

He said original clay models of the Camaro looked a lot like versions from the late 1960s, but then-chief executive officer Rick Wagoner told designers they should do more work.

GM showed Camaro buffs and collectors the second version and they criticized it sharply because the car didn't look like the early models.

"Not looking too much like a '67 turned out to be a good thing," Lutz said.


Quote:
Originally Posted by From: wheels.ca
DETROIT–The Chevrolet Camaro muscle car, which General Motors builds in Oshawa, has become far more profitable to the automaker than original forecasts, says company vice-chairman Bob Lutz.

[jmaryt]

Originally Posted by jrboyd_1980

Only one's that could answer that will be GM itself. I can tell you what the dealerships make but don't know actual cost to build unit.

no! and you will never know that,because if you DID know,that information could turn the industry on it's proverbial ear! for example,volkswagon,is a german car company,and they get every dime for everything THEY build!..i would love to know what it costs to build the typical vw being sent to this country!..the reason for this is because vw's have little 'negotiating" money from the dealer's invoice to the (m.s.r.p.)..that said,one wonders exactly WHAT IT COSTS the germans to build a car,and NOT what the dealer's invoice is!
just sayin'

[jmaryt]

Originally Posted by jrboyd_1980

Only one's that could answer that will be GM itself. I can tell you what the dealerships make but don't know actual cost to build unit.

Originally Posted by 67 Convertible

You are right, there are no answers. Only the bean counters at corporate know the answer. But it is a curious question isn't it?

yes very curious,and would alleviate a TON" of grief,if you COULD know accurately WHAT that answer is!..just sayin'.you are are "never " going to know
so,i guess it renders the question impossible to answer!..just sayin'

[Scott@Bjorn3D]

There was a break down of 4000.00 profit on V6 and 8500.00 profit on the V8. That came out in the middle of 2009 when GM was talking about its comeback.

[H3LL1ON]

Actual manufacturing costs (labour/material) sits at roughly 7-10% of a vehicles total selling price. The labour part includes wages/benefits/pension. The rest of the pie who knows.