01-11-2009, 11:57 AM | #1 |
Drives: 2010 IOM SS/RS Join Date: Dec 2008
Location: St. Louis, MO
Posts: 659
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Technical question about discounts
Hey,
Just wondering, who actually eats the cost of the discount? If the dealership decides to accpept a discount, does the dealer that sold the car still get his/her full commision? When it comes to the bottem line, who pays for the discount? Thanks, Sean |
01-11-2009, 12:07 PM | #2 |
5TH GEN BURNOUTS!
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Corporate GM reimburses the dealer I'm sure
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Life begins at 100 MPH
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01-11-2009, 12:30 PM | #3 |
Drives: 2SS/RS Join Date: Sep 2008
Location: Western North Carolina
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01-11-2009, 12:39 PM | #4 |
Drives: 2010 IOM SS/RS Join Date: Dec 2008
Location: St. Louis, MO
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So the dealer doesn't lose out on anything. So why would a dealer feel like they couldn't accept the discount.
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01-11-2009, 01:11 PM | #5 |
VIN #2G1FT1EW6A9100074
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01-11-2009, 01:56 PM | #6 |
Ecstatic Camaro SS Owner
Drives: Jeep(s) [1in pieces] and 2010 SS/RS Join Date: Oct 2008
Location: Westchester NY
Posts: 319
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i asked this same question and found out that the dealerships to get a refund but not as much as the discount they give. kinda bs for GM to do it that way IMO.
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01-11-2009, 02:01 PM | #7 |
Drives: 1999 camaro ss Join Date: Apr 2008
Location: colorado
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the dealer does not get the money of the discount back from gm. The dealer is just out the profit. Yes they do give some money back for the sale but it is not much at all during employee price sale we where making an average of $400 profit on Trucks and about $200 on cars so after commission to sales people floor plan gas for delivery paying the detail guy and the office girls we have a negative profit.
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01-11-2009, 02:04 PM | #8 |
Camaro & Stang Enthusiast
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Those dealers want to markup the car above MSRP which gives them even more money for the sale. In other words the dealer already makes a profit selling MSRP however any markup above that is even more profit. Red Tag events and other discounts get them money back from GM along with any other discount. With any discount, they only make up to the same amount if they sell it MSRP...
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01-11-2009, 07:04 PM | #9 | |
Drives: 68 big block Join Date: Oct 2008
Location: tossed off see ya
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Quote:
Not so my friend. The reimbursement takes it up to invoice. |
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01-11-2009, 07:26 PM | #10 |
Drives: soon to be 2010 CAMARO :] Join Date: Aug 2008
Location: houston, tx
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i say pm camaroscotty if you want the most accurate answer.
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01-11-2009, 07:28 PM | #11 | |
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Quote:
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01-11-2009, 11:18 PM | #12 |
Drives: 13 Hotwheels Camaro 2SS Join Date: Jul 2008
Location: Central IL
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I work in the finance end, not the front sales part. I don't know the exact percentage, but on the invoice is a line called memo. The $$ beside the memo plus part of the advertising cost is the amount GM will reimburse the dealer. It is enough to make a profit; but it doesn't come close to MSRP.
Some dealers will honor GMS on "in stock or ordered cars," but will charge extra for a "dealer trade." Others will honor GMS on ordered cars only. On a "hot car" dealers may not want to honor GMS; that is their perogative. Certain cars may not carry GMS discounts; that is up to GM. |
01-11-2009, 11:36 PM | #13 |
Geek
Drives: IOM 2010 Camaro 2SS Join Date: Oct 2008
Location: Orlando
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Most dealers will not honor discounts on the Camaro. When I was talking to the various local dealers a few months ago, they mostly laughed at the idea that GM would honor the supplier discount. Now, they may just say "no, we're doing MSRP only" or you may be able to find a couple that will agree to it.
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01-12-2009, 06:31 AM | #14 | |
Account Suspended
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