11-16-2012, 12:37 PM | #15 |
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Buick is not on the ropes here at all. It's a profit machine and is generating more conquest sales than any other GM brand. Plus higher ATPs than Chevrolet could ever dream of generating.
And GMC and Chevrolet trucks are exactly the same, minus packaging and some design differences. That's why the brand is so profitable, GM really doesn't have to do much more.
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11-16-2012, 12:51 PM | #16 | |
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And what would they sell? Based off of the replies in this thread, selling reworked Chevy's is a terrible idea (and GM somewhat agreed, as evidenced by the lack of plans for a renewed Firebird). They tried returning to their performance image and the G8, Solstice, and GTO had mediocre sales at best, so that wasn't going to work. Only thing left is to go into a different direction. One idea was to turn it into a competitor to Scion, making small urban cars that the kiddies will love ... personally, I'd rather they kill the brand than see a boxy little 2012 Pontiac G2 based off the Spark running around. Buicks on the other hand were still viewed as still being decent cars and a decent brand, but people usually said that the car just wasn't for them -perhaps for their neighbour or uncle or a friend, but not them personally. The solution to that is to simply build better cars & inject a bit of life into the brand. They did that & sales took off.
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11-16-2012, 01:29 PM | #17 |
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put on the wider lens, see the bigger picture. Ok now, just because their cars are not selling here doesnt mean they are not selling in the rest of the world.
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11-16-2012, 03:35 PM | #18 |
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And seriously, if you guys had seen the future plans for Pontiac had it survived, there wasn't anything different. The next-gen G6 was just going to be a rebadged Malibu. The next-gen G5 was going to be a rebadged Cruze.
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11-16-2012, 04:00 PM | #19 |
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I think all the oter ones have pretty well been covered, i personally disagree with Mazda. They are now using their own platforms and their skyactive tech seems popular, the new CS-5 is well received and the new 6 seems very interesting, not to mention a new MUCH lighter Miata do in a year or so.
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11-16-2012, 06:04 PM | #20 | |
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I understand what people are saying, so keep selling Buick in China and dissolve them in the states. Maybe C5 is not the community that buys Buick, but I never see them listed under drives on here. I also never see them on the road, or hear people talking about them. I think the Regal GS Turbo is a great car, but I never see them on the road. The Verano is like a Cruze, but I see a lot more of the Cruze on the road. The Enclave has a lot of luxury, but I see one for every 5 Traverses. Chevy could make the LTZ trim Buick quality and call it a day. |
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11-16-2012, 06:08 PM | #21 |
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Why would you dissolve the silverado when it outsells the Sierra? Makes no sense to me, oh wait maybe because I am a Chevy owner?
Ryan
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11-16-2012, 07:25 PM | #22 | |
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I suppose we should just ignore the fact that they've sold over 150,000 units YTD already. Verano and Cruze share the same platform and nothing else. Powertrains are different, interiors are different, exterior is different. Plus it starts $7k more than a Cruze, yet is arguably a sales success, carving out a new segment in the entry-level luxury market that Acura's now trying to get into with the ILX. Enclave, same story. Of course you'll see more of a cheaper car. That's like wondering why you see more Toyotas than Bentleys on the road. There is simply no logical reason to kill Buick in the US. They're selling well, they are bringing new (mostly former import owners) into the GM fold, and they're profitable.
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11-16-2012, 07:38 PM | #23 | |
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I see plenty of 3 series BMWs, and Chevy Tahoes that cost 50 to 60K on the road?? The fact that Buicks cost a little more, does not account for their absence on the road. Again GMCs cost a little more than the Chevy trucks, but I also see them on the road. Hey, if they are selling keep them around, I just don't see people having much interest in them I was on the Buick lot the other day and they had a ton of old stock and they all had big money off. The whole having two of the same car did not work out well before, and I don't see it working out (long term in the U.S.) in the future. GM is the last manufacturer selling clone cars, that are not in its luxury brand. |
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11-16-2012, 08:21 PM | #24 |
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All right. Something everyone needs to learn is that personal anecdotes about what you see on your daily commute has absolutely no bearing on national or global sales.
Again, one of the highest conquest rates in the industry. Bringing in new customers to the GM fold is key right now, and that shows people are showing interest in the new Buick products. As for two of the same car, the Enclave and Traverse are the closest you're going to get and even that's a hard argument for you to make considering the myriad of design differences between the two. LaCrosse is a standalone model and Verano, Regal, and Encore have no counterparts in the US market.
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11-19-2012, 01:17 AM | #25 | |
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11-19-2012, 03:29 AM | #26 |
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11-19-2012, 06:54 AM | #27 |
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11-19-2012, 12:54 PM | #28 |
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The Chevy brand has twenty times the loyalty of any GMC. The bowtie on a truck is here to stay. The idea of GMC being the only truck is just...
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