GM Confirms Cadillac ELR, Converj Concept Moving Towards Production - Camaro5 Chevy Camaro Forum / Camaro ZL1, SS and V6 Forums

FenwickHockey65 · 08-17-2011, 04:08 PM

Electric Concept Car Comes to Life as Cadillac ELR
Luxury touring coupe gets extended-range electric vehicle technology
Link to Press Release

August 17, 2011

Quote:

DETROIT – The innovative Cadillac Converj Concept, a dramatic luxury coupe with extended-range electric vehicle technology, is moving forward as a production car that will be called the Cadillac ELR.

Development of the ELR is just underway, so details on performance, price and timing will be announced later.

The Cadillac ELR will feature an electric propulsion system made up of a T-shaped lithium ion battery, an electric drive unit, and a four-cylinder engine-generator. It uses electricity as its primary source to drive the car without using gasoline or producing tailpipe emissions. When the battery’s energy is low, the ELR seamlessly switches to extended-range mode to enable driving for hundreds of additional miles.

“The concept generated instant enthusiasm,” said Don Butler, vice president-Cadillac Marketing. “Like other milestone Cadillac models of the past, the ELR will offer something not otherwise present – the combination of electric propulsion with striking design and the fun of luxury coupe driving.”

Cadillac selected the name ELR to indicate the car’s electric propulsion technology, in keeping with the brand’s 3-letter international model naming convention.

The Converj Concept sparked the idea of combining the desirability of a grand touring coupe with electrification, said Ed Welburn, GM vice president, Global Design.

“There’s no mistaking it for anything but a Cadillac, an aggressive, forward-leaning profile and proportion showcases a uniquely shaped, modern vision of a personal luxury 2+2,” Welburn said.

Cadillac will reveal another new concept car on Thursday, Aug. 18, at a special event prior to the annual Pebble Beach Concours d’Elegance. Cadillac also recently announced it will add two new vehicles to its product lineup in 2012, the XTS large luxury sedan and an all-new luxury compact sedan codenamed ATS.

Photography

Angrybird 12 · 08-17-2011, 04:20 PM

I like the looks. Sounds like they are using the Volt's technology in it. Based on that plus it's a Cadillac I would expect it to be over $50K

huggercamaro21 · 08-17-2011, 04:22 PM

That is the best looking hybrid ive ever seen.

toesuf94 · 08-17-2011, 04:24 PM

sexy NON-beast...but I would drive it!

cab2g · 08-17-2011, 08:38 PM

looks like I need to start saving up for my next winter "beater" haha...

that car looks sweet!

What's up with the "mirrors?" are they cameras or something?

FenwickHockey65 · 08-17-2011, 08:44 PM

Quote:

Originally Posted by cab2g

looks like I need to start saving up for my next winter "beater" haha...

that car looks sweet!

What's up with the "mirrors?" are they cameras or something?

Yes. That'll definitely change for production.

*DGthe3* · 08-17-2011, 11:18 PM

The more I look at it, the more I realize ... I hate the styling of these Cadillac coupes.

Taintedveins · 08-18-2011, 12:42 AM

Side mirrors look weird... o.0

Angrybird 12 · 08-18-2011, 08:25 AM

Quote:

Originally Posted by Taintedveins

Side mirrors look weird... o.0

I think they are actually cameras that will display inside the car, no need for big mirrors then.

TheCaptain · 08-18-2011, 09:27 AM

I love it! Such a modern yet flowing design! And Voltec Tech too! Sweet!

Stew · 08-18-2011, 10:31 AM

I am so not feeling that design, I am sure it will go through a lot changes before it hits production though, so i'll wait and see.

91Z28350 · 08-18-2011, 11:08 AM

I think it is killer, (IMO) reminds me of Gallardo.

cab2g · 08-18-2011, 12:10 PM

Quote:

Originally Posted by Taintedveins

Side mirrors look weird... o.0

I had the same feeling, but then again, if video mirrors become the new trend, we'll all get used to the tiny mirror look. But I'm going to be honest, in theory having the side mirrors displayed in the center console or inside the car wherever is a great idea, less time will be spent turning your eyes away from the road.

Angrybird 12 · 08-18-2011, 02:37 PM

Quote:

Originally Posted by Stew

I am so not feeling that design, I am sure it will go through a lot changes before it hits production though, so i'll wait and see.

I don't know, the production Camaro is close to the concept as they could get and still meet all government safety requirements. Only that and production costs will cause any changes in design in my opinion.

08-17-2011, 04:20 PM	#2
Angrybird 12 7 year Cancer Survivor! Drives: 17 Cruze RS, 07 G6 GT, 99 Astro Join Date: Dec 2007 Location: East Tennessee Posts: 21,547	I like the looks. Sounds like they are using the Volt's technology in it. Based on that plus it's a Cadillac I would expect it to be over $50K __________________ Cancer's a bitch! Enjoy life while you can! LIVE, LOVE, DRIVE... The Bird is the word!

08-17-2011, 04:24 PM	#4
toesuf94 Drives: THR #11 E-force supercharged Join Date: Jul 2008 Location: Cedar Rapids, IA Posts: 4,746	sexy NON-beast...but I would drive it! __________________ Cars and women are both going to give you problems...but you can pay somebody else to fix your car!

08-17-2011, 08:38 PM	#5
cab2g love. my. car. Drives: 2011 2SS/RS Join Date: Jul 2009 Location: Chicago Posts: 3,372 View My Garage	looks like I need to start saving up for my next winter "beater" haha... that car looks sweet! What's up with the "mirrors?" are they cameras or something? __________________

08-17-2011, 11:18 PM	#7
DGthe3 Moderator.ca Drives: 05 Grand Am GT Join Date: Jul 2007 Location: Niagara, Canada Posts: 25,372	The more I look at it, the more I realize ... I hate the styling of these Cadillac coupes. __________________ Note, if I've gotten any facts wrong in the above, just ignore any points I made with them __________________ Originally Posted by FbodFather My sister's dentist's brother's cousin's housekeeper's dog-breeder's nephew sells coffee filters to the company that provides coffee to General Motors...... ........and HE WOULD KNOW!!!! __________________ Camaro Fest sub-forum

08-18-2011, 12:42 AM	#8
Taintedveins Shark attack! Drives: 2011 Camaro LS Join Date: Nov 2010 Location: Tucson, AZ Posts: 1,561 View My Garage	Side mirrors look weird... o.0 __________________

08-17-2011, 04:22 PM	#3
huggercamaro21 Sales Manager for Chevy Drives: Tahoe RST Join Date: Mar 2009 Location: DFW, Texas Posts: 1,313	That is the best looking hybrid ive ever seen.

08-18-2011, 09:27 AM	#10
TheCaptain N7 Spectre Drives: 14 ATS Performance 3.6L AWD Join Date: Jul 2008 Location: Moosomin, Saskatchewan, Canada Posts: 2,734 View My Garage	I love it! Such a modern yet flowing design! And Voltec Tech too! Sweet! __________________

08-18-2011, 10:31 AM	#11
Stew Drives: 92 Luminadead/01 Dakota/97 F150 4x4 Join Date: Jul 2009 Location: Eastern, Ky Posts: 3,789	I am so not feeling that design, I am sure it will go through a lot changes before it hits production though, so i'll wait and see.

08-18-2011, 11:08 AM	#12
91Z28350 Drives: 2012 GT500 SVTPP 2010 Traverse LTZ Join Date: May 2009 Location: Roanoke,TX Posts: 665	I think it is killer, (IMO) reminds me of Gallardo.

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